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Contest_Sponsoring_~_The_whys_and_hows
| Contest Sponsoring ~ The whys and hows
If you belong to the right groups, you see requests for contest
sponsors on a regular basis. So why should you just give away
your products? What is in it for you?
Exposure for your business at a low cost is one benefit. Whoever
you are donating to, should give you credit for your donation,
along with your business and web address. This is perfect for
"showing off" what you offer on your website.
Gaining a new customers is always a possibility, too. When the
winner gets the chance to try out your product, it's possible
for them to order again from you. They may even just recommend
you to their friends!
A few things you should know before committing :
~What the contest is being held for and who is holding it. Make
sure the people that are signing up are your target market.
~Ask if the person holding the contest will give you the names
of those entering, or at the very least the name of the winner
(you want to follow up on them to see how they liked the product
they won!).
~Find out all the details on how the contest is being handled.
Know for sure if this particular contest is going to work best
for you and the person holding the contest.
If you don't belong to any lists or message boards where you see
requests for contest sponsors, here is are a few:
http://www.mompack.com (subscribe to the Yahoo Group)
http://www.wahm.com (check on the message boards)
http://www.internetbasedmoms.com (again check the message board)
Contest sponsoring is just one of many ways that you can get
your name out. It should be done in combination with other
marketing ideas. Good luck!
About the author:
About the author: Kara Kelso is a work at home mom of two, and
the co-owner of MHMM Ezine, which is an informational newsletter
just for moms in business. Recieve business tips, parenting
tips, and more when you subscribe at:
http://www.momsezine.com/mhmm.html
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