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Website_Promotion_-_The_Power_of_Writing_Articles
| Website Promotion - The Power of Writing Articles
I’ve been operating two small retail Websites for several years
with modest success. Recently, I decided to branch out into a
different area of e-commerce. I set up five different Websites
at once and I wanted to find a way to obtain a lot of links to
my Websites in a hurry. I wasn’t interested in paying for
promotion, and I don’t care for the tedious process of
exchanging links. On a lark, I typed the phrase “unusual Website
promotion techniques” into Google, just to see what sort of
search results came up.
That search yielded mostly Websites for companies that were
offering to promote Websites for a fee, but one link did catch
my eye – a site that mentioned writing articles to provide free
content for Websites. I read the article on the Website and
realized that I had found what I was looking for. This seemed to
promise inexpensive, useful, fast results. I would write
articles about topics that were relevant to my Websites and
submit them to sites that would provide them to other sites that
needed content. In exchange for this, I would receive a link
back to my site. I decided to give it a try.
I did a search for “free content” on the Web, and made a list of
sites that accepted articles and offered “live” links to the
author’s Websites. I wrote an article of 400 words or so,
submitted it to several different free content sites and waited.
In order to accurately judge the effectiveness of this
technique, I used a version of my name that I generally do not
use as my author name. That way, I could do searches for my name
in search engines and be certain that all results related to
articles I had written. I submitted my first article in the
afternoon and I I did a search for my author name in Google the
next morning. I was astonished to see that not only had my
article been published by several sites, but my author name
turned up in search results just fourteen hours after I had
submitted the article!
Clearly, I was on to something. I began writing articles in
earnest. It wasn’t hard; as I am promoting seven different
Websties, I had seven different topics to choose from. In the
six weeks or so since I published my first article, I have
written 60 more on topics relating to seven of my Websites. In
that six weeks’ time, the total number of links from external
sites to my own sites has increased from 765 to 11302. The
growth in the number of external links to my sites has been
explosive, and I’m now getting daily traffic to each of my
sites. In just six weeks, I have managed to obtain a level of
traffic that previously took me more than a year to obtain
through traditional Website promotion methods. If you have a
knack for writing, submitting free content articles is a great,
fast, effective Website promotion tool. I highly recommend it.
©Copyright 2005 by Retro Marketing. Charles Essmeier is the
owner of Retro Marketing, a firm devoted to informational
Websites, including End-Your-Debt.com, a site devoted to debt consolidation and
credit counseling, and HomeEquityHelp.com, a site devoted to
information regarding home equity loans.
About the author:
©Copyright 2005 by Retro Marketing. Charles Essmeier is the
owner of Retro Marketing, a firm devoted to informational
Websites, including End-Your-Debt.com, a site devoted to debt consolidation and
credit counseling, and HomeEquityHelp.com, a site devoted to
information regarding home equity loans.
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