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Who_Will_Become_Wealthy_in_the_Information_Age
| Who Will Become Wealthy in the Information Age?
As you know, we're now well and truly in the Information Age. It
began about 10 years ago. In fact, many economists say it began
in 1989, with the Fall of the Berlin Wall (and the start of the
World Wide Web).
To understand who will become wealthy in the Information Age,
first we need to understand how the Information Age differs from
the Industrial Age (born about 1860, died about 1989).
In fact, let's get a complete overview and go back to the
Agrarian Age.
In the Agrarian Age, society was basically divided into two
classes: the landowners and the people who worked on the land
(the serfs). If you were a serf, there wasn't much you could do
about it: land-ownership passed down through families and you
were stuck with the status you were born into.
When the Industrial Age arrived, everything changed: it was no
longer agriculture that generated most of the wealth, but
manufacturing. Suddenly, land was no longer the key to wealth. A
factory occupied far less land than a sheep farm or a wheat
farm.
With the Industrial Age came a new kind of wealthy person: the
self-made businessman. Wealth no longer depended on
land-ownership and the family you were born into. Business
acumen and factories were creating a new class of wealthy
person. But it still required enormous capital to build a
factory and start a business.
Then came the World Wide Web (in about 1989) and globalization.
Suddenly, everything changed again.
Factories (or real estate) were no longer necessary to run a
business. Anyone with a website could start a business. The
barriers to wealth that existed in the Agrarian Age and the
Industrial Age were completely gone. People who could never have
dreamed of owning their own business were making millions from
their kitchen table.
Of course, the Information Revolution didn't begin in 1989.
It began in 1444 when Gutenberg invented the printing press in
Mainz, Germany.
But the printing press (newspapers, magazines, paperbacks)
belonged to the Industrial Age, not the Information Age.
The printing press is a 'one-to-many' technology. The Internet
is a 'many-to-many' technology. And that was what changed in
1989.
The Industrial Age was about centralization and control. The
Information Age is about de-centralization and no control. No
government and no media magnate controls the Internet. This is
the crucial thing to understand about the Information Age.
As we moved from the Agrarian Age through the Industrial Age to
the Information Age, there's been a steady collapse of the
barriers that kept one section of society wealthy and the other
section poor.
In the Information Age, literally anyone can become wealthy.
So now that we have a clearer picture of how the Information Age
differs from the Industrial Age, let's ask that question again:
'Who will become wealthy in the Information Age?':
(1) People Who are Self-Taught
To explain this better, let's go back to the Agrarian Age and
the Industrial Age, and the Transmission of Skills.
In the Agrarian Age, skills were passed on from father to son.
If you wanted to learn how to be a blacksmith you had to be a
blacksmith's son. If you wanted to learn to be a stone-mason,
you had to be the son of a stone-mason.
With the coming of the Industrial Age, all this changed. You
could go to University and learn whatever skills you wanted.
Knowledge was freely available.
But in the Information Age, the Transmission of Skills is
changing once again.
The skills necessary to succeed in the Information Age are not
being learnt from our parents (as in the Agrarian Age), nor are
they being learnt in schools and colleges (as in the Industrial
Age). Children are teaching their parents computer skills. And
many of the entrepreneurs who start hi-tech Internet companies
have never been to college.
The millionaires (and billionaires) of tomorrow probably won't
have a college education. They will be high-school drop-outs,
self-taught people.
(2) People with New Ideas.
Again, it's the people who are able to think outside of the
existing structures who will become wealthy in the Information
Age. Often, it's just a Simple Idea that launches people to
success in the Information Age.
Take Sabhir Bhatia, for example - the man who invented Hotmail.
Bhatia was a computer engineer working in Silicon Valley. He had
no previous business experience, whatsoever.
But one day, while he was driving back from work, a friend
called him on his cell phone and said that he had an idea: What
about starting a free, web-based email service? Bhatia knew this
was the idea he'd been waiting for. He told his friend to hang
up immediately and ring him at home on a secure line.
Three years later he sold Hotmail to Microsoft for $400 million.
(3) Writers
The third group who will become wealthy in the Information Age
are Writers.
In the Industrial Age, Writers depended on large publishing
Houses to get published (remember that the printing press is an
Industrial Age technology - it is centralized and controlled).
And the Publishing Houses took the lion's share of the profits.
In the Information Age, Writers are doing their own publishing -
and keeping most of the profits themselves. Indeed, Writers are
flourishing on the Web - mainly through eBooks and Ezine
Articles. But even if you don't write eBooks or Ezine Articles,
if you own a website, you are a Writer.
Why?
Because the Internet is basically a written medium. It favors
writers, people who are able to communicate effectively through
the written word. Remember, it's not the graphics on your
website that sell, it's the words you use.
In the Information Age, we're all Writers!
About the author:
Michael Southon shows webmasters how to boost their Traffic and
increase their Sales. Download the FREE version of his popular
new eBook: http://www.ezine-writer.com/
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