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Write_a_single_article_and_get_loads_of_free_traffic_to_your_blog_or_web_site
| Write a single article and get loads of free traffic to your blog or web site
For readers who have always doubted the power of well written
articles as an online marketing weapon, I recommend this one
article test. When I started off posting articles, I wrote only
one article and as ignorant and inexperienced as I was in those
days, I still got some traffic and response from it.
Of course I have learnt a great deal since then. This is the
knowledge you are about to receive in this article so that by
writing only a single article, you will be able to receive loads
of traffic to your web site or blog. If nothing else, this
should be able to help you gauge how effective articles will be
for you in the long term.
Actually all you need to do is to observe these 4 simple rules.
1) Your headline is everything
Probably the most important thing to consider is your headline.
Spend much more time on your headline than on the writing of
your article.
Here is a simple example to show you how important the headline
is. When you visit a site, even your favourite site or blog, how
do you decide what you are going to click on and read? It is
from the headline is it not?
The greatest article in the world will be useless if the
headline does not cry out to be read. This is precisely the
reason why an article I posted last week already has over 100
hits at one of the sites where I posted it and an article I
posted three months ago at the same site has hardly managed 30
hits.
If you want a single article to have an impact for you, you will
have to come up with a headline that will generate clicks, lots
of them as people click to eagerly read what you have to say.
As a matter of interest, this article you are reading started
out as an idea and my first headline was;
“How to use articles to get loads of free traffic”
How boring. There are so many similar headlines available
already on the net. Very few people would be interested and it
would not matter how good my content was, it would just not get
read by enough people.
Look at the final headline I arrived at (above) and learn what I
am trying to say here.
One word of caution; do not trick readers with a catchy headline
and then fail to deliver. Make sure you can fully justify what
you promise in your headline.
2) What do you want your readers to feel?
The next step is to write your article and before you do so, you
will need to decide what it is you want your readers to feel
after reading your article. Excitement is good objective to have
although it is difficult to achieve. Still if you can manage it,
it will show in your traffic by the hundreds.
Curiosity is another strong human emotion to aim for with your
article, and much easier to achieve most of the time. If you can
make you readers curious and hungry for more information, they
will have no problem doing what you ask them to do in your
resource box.
When writing most of my articles, I start out with all these
objectives in mind as I focus on the particular subject at hand.
When I finish my first draft I usually know which emotion I will
go for or emphasize on as an objective for the article.
About the author:
Christopher Kyalo is a writer/marketing expert who makes money
online only by posting free articles. To read the second and
final part of this valuable article please visit my blog at:-
http://www.big-online-story.blogspot.com
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