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Create_A_Stellar_Work_Environment_With_Sound_Business_Communications
| Create A Stellar Work Environment With Sound Business Communications
Business communications can take many forms and must be managed
carefully. You are judged by potential customers and coworkers
constantly based on your verbal as well as your non-verbal
communications – intentional and otherwise!
For example, showing up on time for a meeting communicates trust
to the other attendees – even if they’re late. They know they
can depend on you. In addition, it is important to look
appropriate and use appropriate manners. At a recent networking
breakfast I attended, attendees were seated at round tables and
served. One person at my table was waiting for a special meal
while everyone else was already served. 7 of the 9 remaining
people began eating before his food arrived. These bad manners
communicated disrespect and could cost someone business. Then
there was the person who was cleaning his fingernails during the
presentation…
Demonstrating your knowledge must also be handled carefully.
Take care not to use jargon or big words to make yourself look
good. This behavior could backfire by communicating a big ego
and/or a lack of confidence. Instead, when encountering
individuals or informal groups, ask them about their business
and what types of customers they’re seeking. You will discover a
lot of very useful information and can sometimes see if this
person would be a good customer for you. You will usually get
your turn to talk about your business, and now you can customize
your pitch to their needs. You also come across as a caring,
attentive business person.
When talking in front of a more formal group, make the talk as
interactive as it is logical to do so. This tells your audience
you are there to give them what they need. Whether you’re giving
information to people in your own company (who might review or
promote you) or to prospective customers, it is again important
to use language they will understand. Coming across as a
know-it-all turns people off.
Speaking too quietly or with a thick accent can also work
against you. If people have to try too hard to understand you,
they may just give up. An easy way to work on this aspect of
communication is to leave messages for yourself or friends on
answering machines. I knew a salesperson from another country
who made dramatic improvements in being understood using this
technique. Speaking too quietly could also communicate fear or a
lack of confidence. That is definitely not going to get you
customers.
Often, comments made at work are taken personally, and there are
many legitimate reasons for this. Managers are trained to
evaluate employees based on many personality traits – sometimes
more so than the evaluation of the actual work. This process
makes it difficult for the employee to separate work comments
from personal comments. While it is important for employees to
get along and work in a team environment, the employer can take
responsibility for a substantial part of the existence or lack
of a team culture based on how and what s/he communicates.
In our culture, competition, winning and the importance of being
right are taught. These behaviors are not conducive to good
communication and teamwork. Therefore, the employer may need to
evaluate the importance of good communication and teamwork and
teach these concepts. One additional concept that partners well
with these is the benefit of diversity. A group with differing
opinions and backgrounds, listening well and asking questions
without assumption, with the same goal in mind, will ALWAYS have
a better result than the individual – no matter how intelligent
and experienced s/he is.
Listening is half of communication, but is not usually given
half of the attention in perfecting communication skills. A
great exercise to use for improving listening skills is
‘mirroring’. This involves having a conversation about a
non-confrontational subject. As the first person states his
position, the second person repeats back what she perceived was
communicated. Using this exercise really helps participants
recognize how much their beliefs influence what they perceive.
Other important components of excellent communication include
the ability to let go of ego and the need to be right. This does
not happen overnight and is often an evolution. Also, this ties
in with taking comments personally and working in a team. When
one understands that a great result is more important than being
right or being the star, the great result is achieved much
faster and easier.
For example, let’s say you’re a member of a project team created
to solve a problem. If there is not a listening, team focus on
your team, you may be hesitant to bring up ideas for fear of
being embarrassed. Or, when you bring up what you believe to be
the best idea ever, you hold onto it for dear life. If the team
then wants to change your idea to improve upon it, it becomes an
insult. This is not conducive to creating the best possible
solution and implementing it with the full support of the team.
Respect is another critical component in effective
communication. By treating others as you would wish to be
treated, you can learn a great deal, make better decisions and
build relationships. For example, say you are trying to have an
important conversation with a co-worker, but they seem
distracted. At this moment, you have two options. You can
continue to try to have the conversation immediately, which is
what’s important to you, or you can not have the conversation
right then, and consider why your coworker is distracted.
Respecting others’ time can build great relationships, which
benefits everyone in the long run.
Business communications is complex. A great way to begin
improving communications in your workplace is to pay attention
to all that’s going on around you and motivations behind current
behavior. Ask questions and listen to the answers without
judgment – you can learn a lot.
About the author:
Audrey Burton, Business and Life Coach. Audrey is a caring, but
no-nonsense coach. Audrey’s ultimate goal is to help women to be
happy with their work and life. She keeps you focused and
motivated by helping you set priorities according to only your
agenda. To sign up for her free, monthly email newsletter and to
better understand how she works, visit her website at
http://www.audreyburton.com. You only live once – love your life
today!
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