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What_is_a_content_management_system_and_Why_do_i_need_one
| What is a content management system and Why do i need one?
This article introduces content management systems and gives an
overview of their features and benefits. It should be read by
anyone unsure of quite what a CMS can do for them.
What is a CMS? A content management system is a piece of
software that allows you to edit the content on your website
without having any web design skills.
In the first instance, a web designer creates a series of CMS
templates which your pages are dropped into. You then use a
simple interface to add, edit or delete the content on your
pages. You can also quickly and easily create new pages
yourself.
Why do I need one? There are obvious benefits to installing a
CMS. Your website need not change in style at all: it can simply
be re-created in the CMS. You can then update it yourself as
often as you like, without the need to call a web design company
and pay for the changes each time.
If you update your website on a regular basis, and do not
currently use a CMS, you could save a lot of time and money by
implementing one. If you do not yet have a website and are about
to have one developed, you should think very carefully about
what you will be using it for. To stay competitive in this day
and age, websites need to be far more than a static brochure. If
you think you will be updating your content more than a couple
of times each month, creating your website using a CMS is highly
recommended.
If you do not update your website at all, you should be asking
yourself whether you ought to start. If your customers see the
same thing each time they visit your website, they will quickly
stop visiting. A CMS will allow you to quickly and easily
transform your website into an interesting and dynamic marketing
tool.
What features do they offer? A huge variety. Most CMS' are
available in a few different versions with differing levels of
functionality. Obviously the ability to update content is shared
by all systems, but some other features that CMS' can offer are:
access rights management and content approval; dual or
multi-lingual functionality; dynamic site maps; e-commerce;
email alerts; form creation and management; image optimisation
and processing; meta-tag updating; search functionality; site
security; standards and accessibility compliance; statistical
reports; versioning...
This is not an exhaustive list and not all CMS' will offer the
above features. However with such a wide variety of systems
available, you should ensure you take some time to find the one
that is right for your business.
What about pricing? This will largely depend on the size of your
website, the number of users that will be updating it through
the CMS and the amount of functionality you require.
As a (very) rough pricing guide; CMS' suitable for SME's range
from as little as £350 per user to as much as £30,000. For
larger businesses, enterprise level CMS' start at around £30,000
and go right up to around £250,000.
With such a huge variety of systems and pricing; it is highly
recommended that you look around and get some advice before
purchasing one.
Where can I get one? You can get in touch with the CMS supplier
if you know which is right for you. Alternatively, you can get
in touch with a software company or consultant such as us -
we'll be happy to advise you on the best way forward. Happy
updating...
This article is copyright Fire Without Smoke Software 2003.
Permission must be sought from www.fwoss.com or info@fwoss.com
for any reproduction.
About the author:
Polly is the research director for Fire Without Smoke Software
Ltd (FWOSS).
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